INTERACTIVE SALES PRESENTATION – A modular presentation tool kit designed for a team of 200 international sales reps in 60 countries.
Original graphics and stories convey the science, innovation, advancement and the humanitarian culture of BD. We designed adaptable modules for B2B sales presentations allowing BD to address C Level Executives, Diagnostics Labs, Physicians, Hospitals and Finance.
The debut presentation at a European trade show booked 90 demos of their core diagnostic platform to an entirely new customer base. It made for a very enthusiastic and happy sales team.